Volvo CE Sells Record Number of Toys

Volvo CE released to the market its biggest ever range of toy excavators, loaders, haulers and trucks – and even a fictional wrecking ball – in collaboration with German toymaker Dickie Toys last year. The partnership, which ensured Volvo's presence in almost every major toy store, has had a flying start, despite the obvious challenges for the retail industry posed by COVID-19, with more than a million products sold in the last 12 months....

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